In the 1930's, Coca Cola thoughts of a big advertising's compaign.
In fact, a lot of people thought of Coca Cola to drink it during the summer, but, Coca Cola Company wanted people to know that their drink was just as good in the winter as in the heat of summer.
Well, they tought with Haddon Sundblom of the image of Santa !
They personalized it with the color of Coca Cola : the white and the red.
Nowdays, everybody think of Santa with the red clothes even if, in the origin of the history, they are green.
We can say that Coca Cola succeeded in thei campaign !
You can see here the first ad of Coca Cola Santa, wich was edit in 1931.
Some other one :
1949
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